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Webinars
Construindo sucesso no mercado musical da América Latina
Aprenda como construir uma carreira sustentável na América Latina, desde royalties e contratos até dados, DSPs e expansão internacional.
Palestrantes
Zac Vibert
Product Marketing Manager
José Otero
LATAM Executive
Alexiomar Rodríguez
Attorney and founder
O que você vai aprender
Conheça seus direitos autorais
Entenda como funcionam as sociedades de arrecadação na América Latina, acompanhe pagamentos pendentes e faça o cadastro corretamente para reivindicar o que lhe é devido.
Descrição dos contratos que protegem:
Por que a clareza é melhor do que o comprimento — construa contratos que priorizam o relacionamento, com propriedades, entregáveis e termos de saída claros.
Use os dados com sabedoria
Analise os dados por país para localizar a estratégia, investir onde os fãs realmente ouvem e identificar mercados em crescimento.
Escolha as DSPs certas
Plataformas diferentes significam públicos diferentes — alinhe sua estratégia por gênero, região e comportamento do ouvinte.
Colabore de forma inteligente
Colaborações entre mercados diferentes abrem novos públicos — mas o sucesso depende de divisões claras, licenciamento e direitos de tradução.
A autenticidade vence
Abrace as raízes locais e a identidade cultural. O que é verdadeiro vai mais longe — a autenticidade impulsiona o sucesso a longo prazo.
If you try to duplicate what’s already working internationally, it’s not going to work. Be proud of your roots.
Someone offered an artist $1M for their catalog, but they didn’t understand they were already making $100K/month — they’d make that in a year. The artist didn’t need the money. They just didn’t know what they were worth
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