Merlin Network

Comprehensive Digital Licensing

Merlin offers its members access to a wide range of digital licensing agreements, ensuring that independent music companies can compete effectively in the global digital marketplace. By aggregating the rights of its members, Merlin negotiates favorable terms with digital service providers, providing independents with opportunities that might otherwise be challenging to secure individually.

Global Representation

With over 500 members representing more than 30,000 record labels worldwide, Merlin's membership accounts for approximately 15% of the global recorded music market. This extensive representation includes a diverse array of music catalogs, from regional sensations to international superstars.

Leadership and Governance

As of January 2020, Jeremy Sirota serves as Merlin's Chief Executive Officer. The organization's executive team also includes Charlie Lexton as Chief Operating Officer, Adam Wright as Chief Financial Officer, and Jim Mahoney as Senior Vice President of Member & Partner Success. Merlin's Board of Directors comprises industry professionals from various independent music companies globally, ensuring that the organization's governance reflects the diverse interests of its membership.

Significant Milestones

By 2019, Merlin had paid out over two billion dollars to its members, highlighting its effectiveness in securing value for independent music rights holders. The organization has also been involved in significant industry developments, such as selling its Spotify shares in 2018 for an estimated $125 million-plus, demonstrating its strategic involvement in the evolving digital music landscape.

Strategic Partnerships

Merlin has established numerous partnerships with digital service providers to enhance the reach of independent music. These collaborations include deals with platforms like Boomplay to bring independent music to Africa, agreements with Snapchat for licensed music integration, and partnerships with emerging platforms to ensure that independent music is well-represented across various digital services.

Merlin continues to play a pivotal role in the digital music ecosystem, empowering independent music companies by providing equitable access to digital licensing opportunities and ensuring that independent music thrives in the global market.