Snap

A social media platform integrating music into Snaps, Stories, and Spotlight to enhance creative expression.

Merlin Deal

Snap, the parent company of Snapchat, integrates music into its platform to enable users to enhance their Snaps, Stories, and Spotlight videos. With access to a licensed library of tracks, Snapchat Music fosters creative storytelling and deeper engagement for its global user base.

Music Integration for Snaps and Stories

Snapchat users can add licensed music tracks to their Snaps and Stories, creating dynamic and engaging content that resonates with their audience.

Licensed Music Library

Through partnerships with major labels and independent artists, Snapchat offers a diverse library of songs that cater to various moods, genres, and trends.

Spotlight Videos with Music

Snapchat’s Spotlight feature allows creators to use music in their videos, enhancing the appeal of short-form, viral-ready content.

AR Lenses with Music

Snapchat combines its innovative augmented reality (AR) lenses with music, enabling users to create immersive and interactive content.

Brand Campaign Opportunities

Brands can leverage music-enhanced ads and campaigns on Snapchat to connect with younger, music-savvy audiences.

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