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Webinars
Entendendo o ecossistema dos curadores musicais
Com base na experiência da Groover com milhares de curadores no mundo todo, esta sessão explora o que realmente importa versus ruído, os erros mais comuns a evitar e as melhores práticas para apresentar lançamentos de forma que os curadores realmente considerem.
Palestrantes
Dorian Perron
Zac Vibert
Gerente de marketing de produto
O que você vai aprender
A mudança do curador
Como o ecossistema de curadores evoluiu entre plataformas e mercados
Além das playlists
Por que depender apenas de playlists limita a descoberta a longo prazo
Outreach inteligente
Quando o outreach do curador agrega valor e quando desperdiça orçamento
Divulgando com propósito
Como posicionar um lançamento de forma eficaz para curadores
Discovery Mix
Como a estratégia do curador se conecta com editorial, algoritmos e marketing pago
Sinais de risco
Quais sinais de alerta ajudam você a evitar streaming artificial e golpes de playlists
Most playlist creators don’t care when the track was released. What they care about is: does it match their playlist?
It brings legitimacy. You can show that people known for their taste love your music, and it pushes others to listen.
It makes it even more important to have a way for music to be discovered by humans and created by humans.
Não perca o ritmo
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