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Industry Insights: How to Automate Release Campaigns and Marketing

Join us for a live discussion with Justin De Marco, CEO & Co-Founder of Mega Labs and Founder of GrooveDesk. An experienced marketer, Justin has led digital strategy at Red Light Management and Wavo, overseeing campaigns for artists like ODESZA, Duke Dumont, Subtronics, Thirty Seconds to Mars, and Mind Against.

In this 45-minute webinar, we’ll explore how indie labels and marketing teams can automate their release and marketing campaigns to save time, stretch budgets, and stay consistent across their roster. We’ll break down frameworks, tools, and real-world examples that apply whether you’re running campaigns on a shoestring budget or at scale.

From smarter pre-release planning to content repurposing and AI-powered reporting, you’ll learn how automation helps labels focus on what matters most: building great campaigns and stronger artist-fan relationships.

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What You’ll Learn:

  • Why workflows matter for indie labels — and where small teams lose the most time
  • Frameworks for automating pre-release, release week, and post-release campaigns
  • Tools in action: how Notion, GrooveDesk, and AI can streamline your marketing
  • Real-world examples of campaigns that scaled effectively across budgets
  • How to deliver reporting artists actually value, without burning staff hours

About the Speaker:

Justin De Marco is the CEO and Co-Founder of Mega Labs, a tech-enabled artist and label services agency, and the team behind GrooveDesk, an AI-powered project management system for the music industry.

He has led teams at Red Light Management and Wavo, driving campaigns for global acts including ODESZA, Duke Dumont, Subtronics, Thirty Seconds to Mars, and Mind Against. His focus is on harnessing AI, automation, and systems design to help music companies work smarter and deliver better results for their artists.

CLICK HERE TO RSVP