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Webinars de perspectivas de la industria musical
Construyendo éxito en el mercado musical de América Latina
Únete a Zac Vibert, José Otero y Alexiomar Rodríguez para aprender cómo construir una carrera musical sostenible en América Latina a través de regalías, contratos, estrategia en plataformas, análisis de datos y crecimiento transfronterizo.
Altavoces
Zac Vibert
Gerente de marketing de producto
José Otero
Ejecutivo LATAM
Alexiomar Rodríguez
Abogado y fundador
Lo que aprenderás
Conoce tus regalías
Entiende cómo funcionan las sociedades de gestión colectiva en LATAM, rastrear pagos faltantes y registrarte correctamente para cobrar lo que te corresponde.
Contratos que protegen Descripción:
Por qué la claridad vence a la extensión: construye contratos basados en relaciones con propiedad clara, entregables definidos y términos de salida explícitos.
Usa los datos con inteligencia
Lee puntos de datos por país para localizar tu estrategia, invierte donde tus fans realmente escuchan e identifica mercados en crecimiento.
Elige las DSP correctas
Cada plataforma tiene su propia audiencia, así que adapta tu estrategia según el género, la región y el comportamiento de los oyentes.
Colabora de forma inteligente
Las colaboraciones entre mercados abren nuevas audiencias, pero el éxito depende de repartos claros, licencias y derechos de traducción.
La autenticidad gana
Abraza tus raíces locales e identidad cultural. Lo auténtico viaja más lejos, la autenticidad impulsa el éxito a largo plazo.
If you try to duplicate what’s already working internationally, it’s not going to work. Be proud of your roots.
Someone offered an artist $1M for their catalog, but they didn’t understand they were already making $100K/month — they’d make that in a year. The artist didn’t need the money. They just didn’t know what they were worth
No pierdas el ritmo
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