Industry Insights: How to Automate Music Marketing With AI

On Wednesday, September 24, we hosted a live discussion with Justin De Marco, CEO & Co-Founder of Mega Labs and GrooveDesk.

Together, we explored how indie labels and marketing teams can use AI, automation, and systems design to save time, stretch budgets, and stay consistent — without losing the human touch.

Justin shared insights from his career leading digital strategy at Red Light Management and Wavo, where he worked on campaigns for global acts including ODESZA, Duke Dumont, Subtronics, Thirty Seconds to Mars, and Mind Against.

From smarter release planning to content repurposing, the session showed how automation helps teams focus on what matters most: building great campaigns and stronger artist–fan relationships.

Watch the full replay here:

About the Speaker

Justin De Marco is the CEO and Co-Founder of Mega Labs, a tech-enabled artist and label services agency, and the team behind GrooveDesk, an AI-powered project management system for the music industry.

He has led teams at Red Light Management and Wavo, driving campaigns for global acts including ODESZA, Duke Dumont, Subtronics, Thirty Seconds to Mars, and Mind Against. His focus is on harnessing AI, automation, and systems design to help music companies work smarter and deliver better results for their artists.