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Transmisión en vivo para el comercio electrónico
La función de transmisión en vivo de Taobao permite a los vendedores mostrar productos en tiempo real, interactuar con posibles compradores y aumentar las ventas a través de presentaciones atractivas y dinámicas.
Integración musical
Taobao mejora la experiencia de compra con funciones de música integradas, creando una atmósfera más inmersiva y agradable para los usuarios.
Experiencia de compra personalizada
Con recomendaciones impulsadas por IA, Taobao ofrece sugerencias de productos adaptadas a las preferencias del usuario, asegurando una experiencia altamente personalizada.
Mercado integral
Desde moda y electrónica hasta artículos artesanales de nicho, Taobao ofrece un extenso catálogo de productos que satisface diversas necesidades de los consumidores.
Beneficios exclusivos para miembros
El programa de membresía "88 VIP" de Taobao ofrece a los usuarios descuentos en todo el ecosistema de Alibaba, incluyendo acceso a Xiami Music, Youku (transmisión de video) y más, creando una plataforma de estilo de vida integral.
